GTM Business Systems Manager

Babel Street is seeking an experienced and energetic CRM Systems Manager to lead the administration and evolution of our Salesforce ecosystem and its integrations-including Spiff, Mulesoft, and other enterprise platforms. This role is pivotal in aligning our CRM infrastructure with strategic business objectives, enabling seamless data flow, and empowering decision-making across Sales, Marketing, Customer Experience, and IT.

As part of the Operations team, you'll work closely with senior leadership and department heads to ensure our systems support scalable growth, data integrity, and operational efficiency.

This role will work East Coast business hours. Ideal candidate is in DC area but this could be a remote position as well.

What you will do:

• Support and manage all requirements associated with both the CRM and marketing automation tool.
• Independently make CRM configuration and marketing automation updates, as needed.
• Work with the company IT team to ensure the highest standards of information and network security.
• Support interoperability of the CRM with sister systems supporting other components of the company, including, but not limited to, the marketing automation solution.
• Take responsibility for and regularly audit the quality of data inputs into the CRM and marketing tools in order to optimize the quality of data driving the sales organization and KPI assessments.
• Create, update, and regularly produce dashboards and reporting for the sales and executive leadership teams based on established KPIs.
• Update reporting regularly based on stakeholder feedback.
• Conduct training and support for internal CRM users.
• Manage the CRM (and sister applications) user base, supporting credentialing, onboarding, training, and ad hoc requests.
• Serve as the first line of support for the company's CRM use; directing employees directly to the CRM company support system is not desired.
• Support use of the CRM quoting tool, as may be required.
• Facilitate and independently support all requirements related to CRM outputs sent to the Customer Experience team.
• Ensure CRM and marketing automation configuration supports continually iterative business requirements.
• Consult regularly with system users to gather feedback and prepare recommendations for updates.
• Respond to ad hoc reporting requirements in an effective and time-efficient manner.
• Support early to late-stage data transfers from legacy systems, as may be required, as well as support CRM implementation.
• Manage the Customer Community associated with the CRM.
• Assist in developing the overall strategy for CRM for Babel Street.

What you will bring to Babel Street

• Ability to translate executive and team leader guidance into action.
• Must have knowledge and experience with Salesforce capabilities, constraints, best practices, and design patterns.
• Must be able to configure and make changes to Salesforce to support iterative business requirements.
• Must have knowledge and experience with Pardot
• Must be able to configure and make changes to Pardot to support iterative business requirements.
• Strong stakeholder management skills a must; regular and effective communication with internal users and consumers is a critical aspect of this position.
• Salesforce Sales & Service Cloud/Pardot experience required.




• Must have strong technical and problem resolution skills.
• Proven ability to instruct new users on new and existing platforms
• Must have the ability to meet deadlines and be proactive when working on tasks.




• Experience presenting to business stakeholders




• Ability to communicate clearly, efficiently, and persuasively with technical and non-technical stakeholders.
• Responsible for staff development and training programs.




• Experience with CPQ and Jumpstart.
• Ability to think strategically while rolling up your sleeves and managing details.
• Experience with applying a design thinking approach.
• Ability to think critically, solve problems, make decisions, and build trust across the organization.
• Good understanding of technical equipment and software packages.
• Ability to organize and manage multiple priorities simultaneously in a fast-paced, deadline-driven environment.
• Must possess strong administrative and time/project management skills.
• Effective organizational, interpersonal and communication skills (oral and written).
• Strong ability to find solutions and execute; this is not a consultant position.
• Project management experience desired.

Education & Experience

• 3+ years of hands-on Salesforce experience




• Preference for Certified Platform App Developer, Certified Platform Developer I or II.




• Completion of full Salesforce.com IT projects from initiation, delivery, to support required.
• Salesforce integration experience preferred, including between different business systems as well as working with integration tools, including Pardot.
• Bachelor's degree or equivalent in computer, business or related field, along with a minimum of five years' experience in related role(s).
• PMP or CAPM a plus.

Benefits at Babel Street (just to name a few...)

• Health Benefits: Babel Street covers 85-100% monthly premium costs for Medical, Dental, Vision, Life & Disability insurances - for you and your family!
• Retirement Plans:Babel Street offers both a Traditional and Roth 401(K) with a very competitive match.
• Unlimited Flexible Leave: We trust our employees to manage their own time and balance their personal and work lives.
• Holidays: Babel Street provides employees with 12 paid Federal Holidays
• Tuition Reimbursement: We are committed to investing in our employees. One way we do that is with our Tuition Reimbursement Program for continuing education.

Babel Street is anequalopportunity/affirmative actionemployer. All qualified applicants will receive consideration foremploymentwithout regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Further,Babel Street will not discriminate against applicants for inquiring about, discussing or disclosing their pay or, in certain circumstances, the pay of their co-worker,Pay Transparency Nondiscrimination.In addition, Babel Street's policy is to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws, regulations and ordinances where a particular employee works. Upon request, we will provide you with more information about such accommodations.