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Athletics Media Relations & Digital Strategy Assistant

New Jersey Institute of Technology
United States, New Jersey, Newark
323 Doctor Martin Luther King Junior Boulevard (Show on map)
Jul 08, 2025

Title:
Athletics Media Relations & Digital Strategy Assistant

Department:
Sports Information

Reports To:
Assistant Athletic Director of Media Relations & Digital Strategy

Position Type:
Staff

Position Summary:
Under the direction of the Assistant Athletic Director of Media Relations & Digital Strategy, coordinates and prepares all media guides/record books and marketing plans and information for assigned intercollegiate athletic teams. Assist in promoting the department's overall brand and digital strategy.

Essential Functions:
Facilitates Information: This function finds its incumbent providing a full array of services related to providing information for intercollegiate athletics, physical education and recreation. By way of illustration and not limitation, this function:
-Serve as the primary contact for Men's Basketball and some additional sports.
-Travel with selected teams to away contests/championships.
-Continue to develop growing relationships with key media members/partners (local, regional, hometown and national).
-Cultivate story ideas to generate media coverage and social media interest.
-Assist with the maintenance and development of content www.NJITHighlanders.com.
-Suggest creative ways to engage and promote the NJIT Athletics brand. Research audience preferences and discover current trends. Create engaging text, image and video content.
-Expand programming and content creation capabilities across print, video, broadcasts/streaming and photography.
-Develop/edit content, which includes video, for the department's and individual sport program social media channels.
-Oversee the management of the media relations & sports information staff for home competitions including hiring, supervision, and instruction for all applicable game staffing, logistics, and technical requirements.
-Coordinate and prepare all media guides/record books for intercollegiate Athletics teams and makes available to all intercollegiate athletics publication media outlets.
-Generate pregame notes packages, game programs, etc. appropriate to coverage; postgame recaps, highlights, interviews, etc. appropriate to coverage.
-Design content for video boards, courtside LED displays, graphics for website, social media, print/digital publications and advertisements.
-Coordinate statistics for all teams and ensure that the statistics are accessible on department webpage.
-Produce related articles for athletic website, the Vector, NJIT this Week and Next, and the Alumni News.
-Research and prepare timely feature articles on University teams and student-athletes and have them placed in local, statewide and national media.
-Work with the Associate Vice President/Director of Athletics on the coordination of special events (e.g., Scholar-Athlete Recognition Night, Tournaments and Sports Awards Dinner).
-Assist in developing and evaluating an annual media plan and an annual plan for marketing intramurals and recreation programming.
-Coordinate design and production of brochures for intercollegiate athletics, physical education and intramurals.
-Work with the university communications office and the Division of Student Services (Vector, Calendar Committee, NJIT This Week, Web Page, Clubs, etc.) to fully disseminate information.
-Coordinate with Athletic Marketing Coordinator on in-game events and marketing promotional efforts.

NCAA Compliance: Knowledge of and adherence to all applicable NCAA rules, regulations, bylaws, constitutions and related university rules, regulations and policies.

Additional Functions:
-Performing other duties as assigned.
-Position requires work on nights, weekends, and holidays as well as overnight travel.

Prerequisite Qualifications:
-Bachelor's degree in Media, Marketing, Communications, Sport Management, Visual Arts, Public Relations, Journalism or a related field is required.
-Knowledge of Adobe Creative Cloud (Illustrator, InDesign, Photoshop), Premiere, Final Cut Pro, & iMovie.
-A minimum of three years' work experience in Sports Communication, Sports Video Production, Media Relations, Sports Journalism or Sports Information.
-At the university's discretion, the education and experience prerequisites may be exempted where the candidate can demonstrate to the satisfaction of the university, an equivalent combination of education and experience specifically preparing the candidate for success in the position.

Preferred Qualifications:
-Knowledge of Motion Rocket and Display Studio (or related) scoreboard software and Arms Software.

Bargaining Unit:
PSA

Range/Band:
23

Salary Information:
In compliance with the NJ Pay Transparency Law, the negotiated annual salary range for this position is $63,754.42-$119,012.58 (USD). NJIT considers factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience, education/training, key skills, internal peer equity, as well as, market and organizational considerations when extending an offer. This pay range represents base pay only and excludes any additional items such as incentives, bonuses or other items.

To learn more about the comprehensive benefits NJIT offers for this position, please visit our benefits page: https://hr.njit.edu/health-benefits.

FLSA:
Exempt
Full-Time

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