Marketing Intelligence Manager

Cisco is the largest enterprise security vendor in the world! Security Marketing drives product marketing, demand generation, and field marketing for this multi-billion dollar business. Analytics and insights are critical for the planning and accountability of a large team and go-to-market activities.

- Lead and drive the standardization of KPIs, develop methods for streamlining the gathering of measurements, engage with multi-functional infrastructure stakeholders, and analyze complex data sets to communicate key insights.

- Optimize business process using latest technologies and automation to scale up and scale out

- Develop testing hypotheses and work with various stakeholders to deploy and supervise results.

- Drive consistent measurement, reporting, and return on investment analysis for all marketing efforts. Collaborate with Central Marketing team to drive metrics consistency and communicate effective security nuances.

- Present and communicate insights and strategy derived from data analysis to decision-makers across the organization

Who you are?

- Advance experience in programming languages such as SQL, R, Python, SOQL. Experience in Gen AI to effectively solve complex manual tasks

- Comfortable in handling large data volume from disparate sources; generating insights using Jupyter, Snowflake, Hana and Teradata; use the right data visualization tool for data storytelling like D3, Vega, Tableau, Power BI, Airtable etc.

- Experience in API integration between various Martech tools and building / deploying POC apps to provide quick solution to the immediate problems and work with central D&I (Data & Insights) team to productionalize it.

- Strong statistical background and machine learning experience; Passionate about data-driven marketing and making a measurable impact on revenue; Experience with annual planning for marketing/sales functions.

- Familiarity with B2B SaaS marketing, demand generation, attribution, and sales models. Knowledge of data like Booking, Pipeline, Goal, Plan etc. Knowledge of SaaS theories, principles, and concepts of customer and marketing analytics, like iQRR, ATR, iACV etc.

- You have strong quantitative and qualitative analytical skills, excellent attention to detail, and good business acumen.

- Analyze marketing campaign performance across many different channels, including trade shows, email, advertising, webinars, etc.

- Ability to simplify the complex and translate data into "plain English" and to deliver results in a fast-paced, high-growth environment

- Tenacious problem solver; comfortable with ambiguity. Hunger to seek out new opportunities, sense of ownership, and natural inclination to over-deliver.

- Ability to work with a distributed team.

Bachelor's degree in computer science, or equivalent education in Statistics, Analytics or Data Science.

10 + years of business intelligence, data analytics or consulting-related experience, preferably in the B2B area; or an MBA in Marketing, Operations, International Business or Information Technology.

Experience with analytical tools such as Salesforce, Marketo/Eloqua, Airtable, Bizible, Tableau, Looker, Anaplan, or others.

At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Simply put - we power the future.

Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.

We are Cisco, and our power starts with you.