New 
Sr. Brand Manager - Xbox
 Microsoft | |
 United States, Washington, Redmond | |
 Jul 13, 2025 | |
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OverviewXbox is seeking a Sr. Brand Manager to help shape and evolve the Xbox brand on a global scale. Are you a creative and dynamic thinker with deep experience managing a consumer brand? Do you know what it takes to create clarity for product teams and customers alike, including the development of verbal and visual systems, strategic frameworks, and executional guidelines? Are you insights-driven and detail-oriented? If so, then this role might be for you. As Sr. Brand Manager- Xbox, you'll work at the intersection of strategy and execution, partnering with devices marketing, digital, engineering, legal, and sales teams to help deliver a clear and consistent brand identity for Xbox. You're comfortable with the ambiguity of foundational brand work. You know how to build consensus across partner teams and present your work persuasively to senior leadership. You'll champion best practices and help grow brand stewardship across the business.
Responsibilities Develop and execute on brand strategy that aligns with Xbox's long-term vision and business goalsManage Xbox verbal and visual identity for product launches and updatesPartner with marketing, design, and product teams to deliver cohesive brand experiences across channelsCollaborate with internal and external creative teams to ensure brand consistency and excellenceUse consumer insights, competitive analysis, and performance data to inform brand decisions.Serve as a brand advocate across the organization | |