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Senior Content Specialist - Marketing

Fairfield Residential
life insurance, vision insurance, flexible benefit account, paid time off, paid holidays, sick time, 401(k)
United States, California, San Diego
5355 Mira Sorrento Place (Show on map)
Feb 06, 2026
About Fairfield

If you're driven and looking for a collaborative workplace that makes a difference, you just might be a fit for Fairfield! We are a leader in the multifamily housing industry and we're passionate about creating exceptional apartment living. As we continue to grow, we're dedicated to investing in our people. Our culture is built on trust, support, and the drive to do great work. Whether you're launching your career or bringing years of experience, you'll find opportunities to make an impact, develop your skills, and be part of something bigger. Come build your future with us!

About the Role

The Senior Content Specialist plays a key role in shaping and maintaining the brand voice across multiple channels. This position is responsible for creating compelling short- and long-form content, supporting campaigns and initiatives spanning product and digital marketing, creative production, performance analytics, and day-to-day operational needs for our property portfolio and corporate marketing efforts.

The ideal candidate is an exceptional communicator with a passion for real estate, project management, and grammar, and is comfortable working in a fast-paced, highly cross-functional environment.

Work Location & Flexibility

This role is based out of our Sorrento Valley office in San Diego, CA, and we prefer a hybrid schedule with onsite presence two days per week (Tuesdays + one additional day). However, we are open to considering a fully remote arrangement for exceptionally qualified candidates located outside the San Diego area.

What You'll Do

Below is a snapshot of what this role is all about. While there is more to it, this is the core focus.

Content Strategy & Creation
  • Strategize and write content that supports Fairfield's brand objectives and desired identity, including emails, social media, video scripts, etc.
  • Research and use target keywords to write blog and website copy that is optimized for search engines while remaining engaging and informative
  • Own content creation and strategy for corporate social media channels
  • Assist with strategic creative programming to support corporate and community initiatives
  • Play a vital role in editing/proofing all marketing collateral, websites, signage, social media, etc
  • Track digital coverage of select topics and events
  • Make regular updates within our content management system for website changes or edits

Social Media Management & Engagement

  • Compile and analyze reporting for social media and digital content performance
  • Identify social media influencer opportunities for appropriate communities
  • Manage social media vendors and oversee content output for our portfolio of communities
  • Be a brand steward of Fairfield's values, website, social media, and other marketing channels to ensure content reflects the brand and its objectives

Planning, Operations & Process Improvement

  • Utilize and upkeep a robust content calendar that contains and schedules all aspects of Marketing content throughout the year
  • Proactively identify opportunities to streamline processes and improve marketing support across the portfolio
  • Provide additional backup and assistance when team members are traveling or out of office
  • Other duties and responsibilities as assigned
Why You'll Love Fairfield
We're all about creating communities that people are proud to call home. Being a part of Fairfield means more than a rewarding career with personal growth. It's a partnership, working alongside colleagues in an open-dialogue environment that encourages growth and the sharing of ideas. We know that our associates are a key ingredient to our success, and we're proud to reflect that in our culture.
  • Driven by Vision: We are a vertically integrated operator and investment manager in the multifamily sector with in-house development, construction, acquisition, and property and asset management services. As we continue to grow, we want you to grow with us.
  • Career Growth & Learning: Fairfield values new ideas at every level. We offer training, coaching, and mentoring to help associates develop their careers and inspire them to create change for the better.
  • Culture of Collaboration: Enjoy a professional, supportive environment where we work together to drive meaningful impact.
  • A Company that Cares: We are proud to offer robust benefit packages with a focus on both quality of care and affordability. We offer competitive compensation plans, 401(k) matching, and paid time off, including sick days and volunteer time off (VTO) to support causes that matter to you.
What We're Looking For

Education / Certificates

  • Bachelor's degree in Marketing, Communications, Business, or a related field

Experience

  • 5-10+ years of communications experience, preferably in real estate, multifamily, or a fast-paced agency environment
  • Experience analyzing data to make tactical decisions

Skills and Competencies

  • Exceptional written and verbal communication skills with the ability to differentiate brand voices and an impeccable eye for proofreading
  • Strong organizational and project management skills with the ability to juggle multiple tasks and timelines
  • Proficient in Microsoft Office Suite (especially Excel), Google Workspace, and comfortable navigating digital platforms
  • Familiarity with content marketing analytics (SEO, social, Google Analytics, etc)
  • Strong attention to detail and a proactive, solution-oriented mindset
  • Strong skills in creating original content that targets a specific audience and meets company objectives
  • Expertise with SEO, particularly as it pertains to writing creative copy that includes effective keyword placement and optimization
  • Knowledge of social media engagement strategies and best practices
  • Good eye for design and ability to follow style guide parameters
Join Our Team!

Ready to make an impact and take your career to the next level? Apply today!

#LI-JULIA

Estimated Rate of Pay:

$80,000.00 - $90,000.00

This position is exempt; the range above reflects annual salary.

The pay range displayed for this position is determined by skills and experience required, location and job complexity*. Potential job offers may vary based on the skills, education, and experience an individual candidate holds. This range reflects base rate only, and does not include allowances, perks, commissions or bonuses applicable to this position (if any). In addition to base salary, Fairfield offers all full time associates the following, upon meeting eligibility requirements:

  • Paid time off, paid holidays and sick days, paid time off for volunteering activities (optional)
  • Matched 401(k)
  • Medical, dental & vision insurance
  • Flexible spending account
  • Life insurance

* Pay range is a calculation based on a midpoint price. Fairfield complies with all wage and hour laws, including minimum wage and salary exempt requirements.

Job duties for this position include: work safely and cooperatively with others, including supervisors; adhere to performance standards despite stressful conditions; communicate effectively and respectfully to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations. Pursuant to the Los Angeles, San Francisco, and San Diego County Fair Chance Ordinances, the California Fair Chance Act, and any other applicable law, we will consider for employment qualified applicants with arrest and conviction records.

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