Senior Marketing Operations Specialist

SmithGroup is an integrated design firm with a reputation for cultivating a top-ranked culture while pioneering award-winning innovative design solutions. We blend research, data and technology with ingenuity and a creative spirit to deliver resilient, inclusive spaces that solve our clients' greatest challenges. Our teams create exceptional design solutions for healthcare, science and technology, workplace, mixed use, higher education, cultural, waterfront, parks and open spaces, and urban environments. We are looking for passionate problem solvers who want to elevate design, push boundaries and create a more resilient future.

SmithGroup is looking for a Senior Marketing Operations Specialist to join our team. This role can be located within a commutable distance to one of SmithGroup's offices.

Working with us, you will:

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  Marketing Operations & Performance (25%):

  
  
  
  
  • Support the development, implementation, governance, and continuous improvement of firmwide marketing tools, processes, and workflows.
  • Organize, produce, and maintain firmwide marketing collateral, boilerplate content, statistics, and proposal resources.
  • Create, analyze, and distribute reports related to key marketing and business development performance metrics.
  • Lead or support firmwide market and competitor research efforts, as needed.
  • Track, manage, and report key marketing data including awards, thought leadership activity, pursuits, and client survey results.
  
  
  
  
  

  Training & Development (25%)

  
  
  
  
  • Support the development and delivery of firmwide training related to marketing, business development, and communications.
  • Train marketing and business development teams on new tools, systems, and processes to improve efficiency and adoption.
  • Develop training documentation, resources, and job aids to support consistent use of marketing systems and workflows.
  • Train and support large groups outside of marketing and business development, including firmwide leadership.
  • Act as a subject matter expert and mentor for marketing staff in areas of marketing operations and technology.
  
  
  
  
  

  Technology & Information Systems (30%):

  
  
  
  
  • Lead training, data quality, and process initiatives related to key marketing information systems, including Microsoft Dynamics, OpenAsset, SharePoint, Teams, GovWin, and other related platforms.
  • Identify opportunities to improve system usability, reporting, and data integrity, and collaborate with internal partners to implement improvements.
  • Provide ongoing system support and troubleshooting for marketing, business development, and project leadership users.
  • Partner closely with the Marketing Operations Manager on the evaluation and implementation of new marketing technologies and tools.
  • Represent the Marketing team in IT and accounting system initiatives that impact marketing operations.
  • Review and evaluate requested database changes to prevent negative impact across departments.
  • Manage list development, segmentation, and maintenance to support email marketing campaigns.
  
  
  
  
  

  Initiatives (20%):

  
  
  
  
  • Support firmwide marketing and business development initiatives in collaboration with Managing Partners, Marketing Director, Communications Director, and Market and Regional leaders.
  • Provide marketing research, systems support, and training for mergers, acquisitions, and firm integrations.
  • Contribute to cross-market and cross-discipline initiatives that advance firmwide growth goals.
  
  
  
  

An ideal candidate has:

• Minimum of 7 years of work experience in the A/E/C industry required.
• Bachelor's degree in Marketing, Journalism, Communications, or related field required.
• Proficiency with Microsoft Office and Adobe InDesign.
• Working knowledge of Microsoft Dynamics, OpenAsset, SharePoint, Teams, and other systems.
• Strong understanding of marketing operations, pursuit processes, and business development within the A/E/C industry.
• Understanding of marketing fundamentals, graphic layout principles, and storytelling applied to pursuit and marketing materials.
• Ability to communicate complex concepts clearly in written, visual, and verbal formats.
• Demonstrated ability to mentor and support junior marketing staff.
• Excellent organization, time-management, and multitasking skills, with strong attention to detail.
• Ability to think creatively and strategically while maintaining operational rigor.
• Advanced technical, graphic, and presentation skills

At SmithGroup, we are committed to helping our staff thrive with great projects and time to unwind. We offer flexible scheduling, a hybrid work environment, 3 weeks of PTO within your first year of employment with the option of purchasing additional time off, 8 paid federal holidays, plus 15 extra Fridays off! Our benefits plan includes medical, dental, and vision coverage, wellbeing resources, paid parental leave, a flex spending account and voluntary insurance options. We invest in your future through our 401(k) program with employer matching, tuition reimbursement program, one-on-one career coaching and professional development opportunities. While we may ultimately pay more or less than a posted salary range, at the time of posting the anticipated salary range for this position is $77,000 to $107,000 annually and you are eligible for a performance-based bonus each year. To be considered for this role, please create a profile and apply!

Equal Opportunity Employer

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws.If you require reasonable accommodation to complete this application, interview, or otherwise participate in the employee selection process, please direct your inquiries to careers@smithgroup.com.